From B2B and B2C to global scaling and startups: a practical journey through modern sales strategies, led by industry experts and real-world business models
Data: 19 MARZO 2026 dalle 17:00 alle 19:00
Luogo: Evento online
Tipo: Continuous Learning
In a world where sales has become a core strategic pillar, this cycle of 5 workshops offers a deep dive into the complexities of B2B, B2C, and Startup ecosystems.
Moderated by Giacomo Bonazzi (Senior Sales Strategy Manager at Sunrise), the series features top-tier Unibo Alumni and international guests from companies such as Amazon, Sky, and P&G.
- Real-world insights: analyze the trade-offs and decisions behind global business successes.
- Networking: connect with high-level professionals and the Alumni community.
- Open Badge: get certified! Attend 4 out of 5 sessions in their entirety to receive an official skill recognition.
Explore the full program & speakers
- Stream 1: B2B – Established Markets (March 19th | 5:00 PM - 7:00 PM CET)
- Stream 2: B2C – Established Markets (April 14th | 5:30 PM - 7:30 PM CET)
- Stream 3: International Markets & Expansion (April 21st | 5:00 PM - 7:00 PM CET)
- Stream 4: New Business & Startups (April 28th | 5:30 PM - 7:30 PM CET)
- Stream 5: Career Orientation (May 5th | 5:30 PM - 7:30 PM CET)
All sessions are held online via Microsoft Teams in English.
For detailed information on each of the 5 thematic streams and related speakers, please visit our dedicated page.
To register for the event, you must first log in to the AMA platform using your credentials, and then fill out the registration form on the dedicated page within the AMA Events channel.
The initiative is reserved for members of the Almae Matris Alumni Association. If you haven’t done so yet, sign up for free for the AMA Community platform.
There is a single registration form for the entire series. Each session will have a different Teams link, which will be sent to you throughout the course of the seminar cycle prior to each meeting.
Support the Alumni Community: your contribution is vital in helping us offer these events for free. Please consider making a donation . Being part of a community means being part of a great family.
A seminar series organized by the Almae Matris Alumni Association and the Master’s Degree in International management - DISA - Department of Management of the University of Bologna.