Create and Communicate with Video Podcast

The course will take place every Wednesday starting 12 February.

Registrations are closed; the workshop is fully booked.

 LESSON DETAILS

12 February 2025, Aula Tibiletti (second floor) - What Are Video Podcasts

• The podcast market: data and trends.
• The podcast as a medium and format.
• Successful case studies.

• Brainstorming: identifying a target audience and imagining the ideal format.

19 February 2025, Aula II(first floor) - Why Create a Video Podcast

• Communication goals.
• The effectiveness of voice and the importance of image.
• Versatility of the video-podcast format
• Developing a podcast concept: theme, number of episodes, duration, and style.

26 February 2025, Aula II(first floor) - What You Need to Make a Video Podcast

• State of the art: hardware, technical tools, and software.
• Setup for video: lighting, sound, and set design.

5 March 2025, Aula II(first floor) - Writing and Speaking in a Video Podcast

• Writing: sources, narrative structure, and outlines for talk and narrative formats.
• Public speaking techniques: pacing, rhythm, and authenticity.
• How to set up and conduct an interview.
• Creating an outline for the first episode.
• Voice exercises: vocal messages and reading aloud.

12 March 2025, Aula II(first floor) - Editing and Post-production

• Introduction to audio and video editing software.
• Editing techniques: modifying text, recordings, and video.

19 March 2025, Aula Tibiletti (second floor) - Distribution and Promotion

• Distribution goals.
• Platforms and software for publishing.
• Social media strategies.

• Defining a distribution plan for the podcast.

The course is taught by Edoardo D'Elia

Edoardo D'Elia is the creator and host of La Merenda Podcast, the first podcast show that explores living with culture and creativity.

He teaches Writing and Argumentation at the University of Bologna and public speaking at Bologna Business School. He is the author of Parlare. Strumenti e tecniche del discorso (Hoepli). He has written for Il Foglio (on innovation) and Rolling Stone (on food philosophy). He co-wrote the award-winning short film Wind Day, set in Taranto, sponsored by the Ministry of Cultural Heritage.